BADM 418 - Marketing Management

Institution:

Milligan College

Subject:

Description:

A course that applies marketing principles, practices, and theories to the formulation of strategic marketing plans and solutions for US and global markets. It also builds analytical skills in diagnosing marketing problems, identifying opportunities, anal

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.milligan.edu

Phone Number:

(423) 461-8700

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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