COMM 4910 - Public Relations Campaigns

Institution:

Austin Peay State University

Subject:

Communication Arts

Description:

Description: The establishment of public relations campaigns and an examination of each of its' components within the public relations process of research, objectives, programming, and evaluation. Students actually design and implement comprehensive public relations campaigns and review campaign case studies.

Credits:

3.00

Credit Hours:

Prerequisites:

Corequisites:

Exclusions:

Level:

Instructional Type:

Lecture

Notes:

Additional Information:

Historical Version(s):

Institution Website:

www.apsu.edu

Phone Number:

(931) 221-7011

Regional Accreditation:

Southern Association of Colleges and Schools

Calendar System:

Semester

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