Course Information

MKT 3630 - Professional Selling

Institution:
The University of Tennessee - Chattanooga
Subject:
Marketing
Description:
This course offers an introduction to the basic concepts and required skills for professional selling, including, but not limited to, prospecting, effective communication, making sales presentations, earning commitment, and executing effective follow-up communications. Course activities will emphasize building trust, customer orientation, and managing long-term customer relationships. Classes are highly interactive and are designed to enhance a student's selling skills and develop self-confidence through experiential exercises, role-play scenarios, and presentations. Fall and spring semesters. Differential course fee will be assessed.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(423) 425-4111
Regional Accreditation:
Southern Association of Colleges and Schools
Calendar System:
Semester

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