Course Information

MKT 3930 - Marketing Research

Institution:
Middle Tennessee State University
Subject:
Marketing
Description:
Prerequisites: MKT 3820; QM 3620; admission into the College of Business. Modern research methods and their application in gathering information for marketing decisions. Special emphasis given to the implementation of marketing surveys and experiments.
Credits:
3.00
Credit Hours:
Prerequisites:
Corequisites:
Exclusions:
Level:
Instructional Type:
Lecture
Notes:
Additional Information:
Historical Version(s):
Institution Website:
Phone Number:
(615) 898-2300
Regional Accreditation:
Southern Association of Colleges and Schools
Calendar System:
Semester

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