• MGMT 4910: Strategic Management

  3.00 Credits

  East Tennessee State University

  
  Prerequisites: Declared business major, and last-semester senior standing. The course focuses on the role of top management in developing strategies and processes that attempt to co-align the firm with its changing environment,maintaining legitimacy with diverse stakeholder groups, provide clear direction, and ensure long-term success and survival of the firm.
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• MGMT 4957: Topics In Management

  1.00 - 6.00 Credits

  East Tennessee State University

  
  Prerequisite(s): Senior or graduate standing and permission of instructor. This course gives students an opportunity to study special problems and new developments in the field of management.
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• MGMT 4989: Internship/Cooperative Educ

  1.00 - 3.00 Credits

  East Tennessee State University

  
  Internship/Cooperative Education
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• MGT 3610: Prin Management & Org Behavior

  3.00 Credits

  East Tennessee State University

  
  No course description available.
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• MKTG 1001: Fr Marketing Elective

  0.05 - 30.00 Credits

  East Tennessee State University

  
  Transfer elective
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• MKTG 2002: So Marketing Elective

  0.05 - 30.00 Credits

  East Tennessee State University

  
  Transfer elective
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• MKTG 2220: Persp. on Dress, Cult., & Soci

  3.00 Credits

  East Tennessee State University

  
  An exploration of clothing in relation to the individual, the family, and society. The social psychology of clothing and essential factors in consumer clothing decisions will be emphasized. (fall)
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• MKTG 3003: Jr Marketing Elective

  0.05 - 30.00 Credits

  East Tennessee State University

  
  Transfer elective
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• MKTG 3200: Principles Of Marketing

  3.00 Credits

  East Tennessee State University

  
  Prerequisite(s): Junior standing. An introductory course designed to develop in students an understanding of basic marketing concepts and functions in market-oriented institutions. Marketing strategy is studied with appreciation for the constraints imposed by consumer behavior, marketing institutions, competition, and the law.
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• MKTG 3202: Consumer Behavior

  3.00 Credits

  East Tennessee State University

  
  Prerequisite(s): MKTG 3200. Study of the nature and dynamics of consumer markets. Emphasis is placed on the concepts and techniques used to identify and measure target areas relative to differing behavioral patterns for use in marketing strategy.
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