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ADVR 4250: Advertising Agency Mgmt

3.00 Credits

East Tennessee State University

Prerequisite(s): ADVR 3100. Instruction in the decision-making processes of advertising agency managers. Current social, legal and ethical issues, advertising agency relations, and agency management. Students will generate alternatives and develop solutions using case study methods.

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ADVR 4730: Capstone in Brand Comm.

3.00 Credits

East Tennessee State University

Prerequisites: ADVR 3100.Applies brand communication principles and techniques to business and industry, government, health care facilities, institutions and organizations, trades and professions. This course emphasizes case studies and fieldwork. Notes: May be repeated one time for credit.

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ADVR 4740: Understanding Intl. ADVR

3.00 Credits

East Tennessee State University

This study abroad course offers the student studying integrated marketing communications, graphic design, marketing, business or digital media the opportunity to apply IMC theories and principles in a global setting. The student will explore international brand strategies and cultural influences on those strategies in-country.

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ADVR 4900: Independent Study

1.00 - 3.00 Credits

East Tennessee State University

Departmental permission and approval required. A course designed for students who wish to engage in independent research or an intensive study of subjects not covered in other available courses.

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ADVR 4957: Topics In Advertising

1.00 - 6.00 Credits

East Tennessee State University

This course gives students an opportunity to study special problems and new developments.

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AFAM 1001: Fr African/Afr-Amer Elec

0.05 - 30.00 Credits

East Tennessee State University

Transfer Elective

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AFAM 2000: Intro Black American Studies

3.00 Credits

East Tennessee State University

Examines the basic contours of Black American culture, history, political thought, and life. This course also provides interdisciplinary approaches to the Black American experience.

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AFAM 2002: So African/Afr-Amer Elec

0.05 - 30.00 Credits

East Tennessee State University

Transfer Elective

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AFAM 3003: Jr African/Afr-Amer Elec

0.05 - 30.00 Credits

East Tennessee State University

Transfer Elective

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AFAM 3989: Internship/Cooperative Educ

1.00 - 3.00 Credits

East Tennessee State University

Prerequisite(s): Permission of program advisor. Planned and supervised employment related to African/African American Studies.

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