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    • 3.00 Credits

      A study of how a business organization works and the relationships of thepeople within the organization. Topics include managerial functions,motivation of employees, the decision-making process, communication,authority, responsibility, and personnel management through class discussionand case studies. PREREQUISITE: Completion of Learning Support Reading and Writing
    • 3.00 Credits

      A study of the basic principles of managing human resources. Topics includelaws that relate to all aspects of HR function, HR planning, job analysis, jobspecifications, employee selection, training and development, performanceevaluations, salary determination, benefits, labor relations, and currenttechniques used to improve productivity and morale. PREREQUISITE: Completion of Learning Support Reading and Writing.
    • 3.00 Credits

      3 Credits3 Class HoursFundamental principles of accounting and finance related to business operations including accounting and financial terms, financial statements, accounting ratios, budgeting, forecasting, time value of money, investment decisions, and break-even analysis. Prerequisite(s): Level 2 placement in Math, English and Reading.Semester Availability: AllNot part of a Tennessee Transfer Pathway
    • 3.00 Credits

      A study of the importance of understanding human relations in the workplaceand how interpersonal relationships have evolved in this century from anemphasis on production to an emphasis on developing and utilizing the wholeperson. Topics include communication, conflict, motivation, power, decisionmaking, and self-esteem. PREREQUISITE: Completion of Learning Support Reading and Writing.
    • 3.00 Credits

      An introduction to the legal rights and liablities of business. Topics include the legal environment of business; development and nature of the legal system; ownership, torts and contracts; crimes, torts and product liability, agency, and labor laws, consumer protection statutes, regulatory powers and legislative, judical, and administrative controls. Prerequisites: Completion of Learning Support Reading and Writing.
    • 3.00 Credits

      3 Credits3 Class HoursPresents the practices and basic principles of marketing from origin to the ultimate consumer. Topics include the marketing mix, buyer behavior, organization and planning, channels of distribution, and promotion. Prerequisite(s): Level 2 placement in English and Reading. Semester Availability: All
    • 3.00 Credits

      A study of how consumer behavior influences the marketing manager's decisions.Topics include the social, physiological, psychological, and environmentfactors. Decision-making processes that have an effect on the purchasing anduse of goods and services by individuals and households are included.PREREQUISITES: BUSN 2380
    • 3.00 Credits

      3 Credit Hours; 3 Class HoursThis course is designed to acquaint students with the nature and scope of retailing and retail management. Topics include the history and development of retailing, management of retail operations, financial planning, merchandising, location analysis, store design and layout, and the impact of retailing on the economic environment.Prerequisites: BUSN 2350, BUSN 1360, ADMN 1310, BUSN 2380, BUSN 2330, and BUSN 2340Co-Requisite: ENTR 1700Semester Availability: All Not part of a Tennessee Transfer Path
    • 3.00 Credits

      3 Credits3 Class HoursExplains, defines, illustrates, and applies the ways in which businesses can maximize their marketing efforts through the integration of social media with current marketing strategies. Covers salient methods of using social media networks and utilizes case studies to demonstrate what value and relationships look like on social media and what works. Finally, students get on various advertising platforms for social media and learn how to use them. Prerequisite(s): None Semester Availability: Fall, SpringNot part of a Tennessee Transfer Pathway
    • 3.00 Credits

      A course which integrates the student's knowledge of the basic functionalareas of business into a general strategic perspective for managing the entireorganization. Topics include case studies and secondary research sources thatwill be utilized to analyze a broad range of business problems and managerialdecision making. Required: A student must be completing the last semester ofstudies at Nashville State to enroll in this course. Program Coordinator approval required.Prerequisite(s): BUS 2111 , BUS 2650 , ECON 2010 or ECON 2020 , MKT 1400 , and MKT 2220 .