• MKTG 4411: Sales Internship

  3.00 Credits

  University of Memphis

  
  Faculty directed experiential learning assignment where students work in a sales-related setting in order to gain-experience to become professionally prepared and career ready. Course offered by permit only. Approved and supervised by departmental faculty.PREREQUISITE: Junior or Senior standing, 2.0 overall GPA. Must apply for credit in the Fogelman Online Internship Network before beginning the internship experience. End-of-course assignment and employer evaluations required for final grading. 150 work hours required for 3 hours credit to be awarded based on the internship’s learning content. Must successfully complete MKTG 3410.
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• MKTG 4470: Essentials of Negotiation

  3.00 Credits

  University of Memphis

  
  Fundamental skills in negotiation process, including types, planning and strategies; emphasis on communication, relationships, cross-cultural, multiple parties, power, and ethics across a variety of settings.
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• MKTG 4530: International Marketing

  3.00 Credits

  University of Memphis

  
  Bases and promotion of foreign trade; international marketing organizations and methods; technical and financial features of international marketing. PREREQUISITE: MKTG 3010.
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• MKTG 4550: Bus Solutions Sustainability

  3.00 Credits

  University of Memphis

  
  This course focuses on business solutions that balance ecological, economic, and social performance. PREREQUISITE: MTKG 3010
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• MKTG 4611: Social Com Internship/Pract

  3.00 Credits

  University of Memphis

  
  Applications of social media marketing in a professional setting: small businesses, large corporations, entrepreneurs, and non-profits. Project to be approved and supervised by department faculty. Credit for course allowed only after acceptance of student's written report and/or presentation. PREREQUISITES: MKTG 3340, minimum 2.5 GPA, permission of Department Chair.
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• MKTG 4630: Social Comm Strategies

  3.00 Credits

  University of Memphis

  
  Enhances basic knowledge of social media marketing to include advanced skills in social media marketing planning and analytics. Current software, tools, and techniques allow students to explore the implications, opportunities, and challenges of successful social media integration into marketing strategy. Case studies demonstrate the dynamics of social media marketing decision-making. PREREQUISITE: MKTG 3340.
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• MKTG 4901: Marketing Strategy

  3.00 Credits

  University of Memphis

  
  Comprehensive study of the development, implementation, and analysis of marketing strategies. Student should take in final semester. PREREQUISITES: MKTG 3012 and 4080.
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• MKTG 4910: Problems in Marketing

  1.00 - 3.00 Credits

  University of Memphis

  
  No course description available.
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• MKTG 4911: Marketing Internship

  1.00 - 6.00 Credits

  University of Memphis

  
  No course description available.
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• MKTG 4996: Senior Honors Thesis

  3.00 Credits

  University of Memphis

  
  No course description available.
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