3.00 Credits
This course is an introduction to quantitative research methods in business. It addresses the various purposes and approaches to conducting research studies the research process and develops methods of analyzing data using statistical software as a tool to aid in management decision-making. Emphasis is on understanding the concepts of statistical analyses choosing appropriate tools and procedures to use in a given context using the computer to carry out the procedures and then interpreting the computer results within the given context. Graduate learners will have an opportunity to synthesize these concepts as consumers of research (by critiquing published research) and as producers of research (quantitative analysis is built into the remaining elements of the business program).