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ADV 3480: Media Strategy and Buying

3.00 Credits

Middle Tennessee State University

Prerequisite: Admission to candidacy. Planning, implementing, and evaluating of media objectives and strategy in advertising, including media characteristics, limitations, and budgeting.

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ADV 3520: Special Topics in Prof Issues

3.00 Credits

Middle Tennessee State University

(Same as JOUR/PR/VCOM.) Prerequisite: Admission to candidacy. Special topics in journalism, advertising, public relations, and visual communication focusing on practical applications. Topics change each semester and have included investigative, environmental, sports, and political reporting; visual editing; international public relations; and advertising account management. May be repeated up to 6 credits.

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ADV 3800: Journalism and Media Topics

1.00 - 3.00 Credits

Middle Tennessee State University

Examines a specific topic in the field of journalism or media. Topic and available academic credit announced prior to scheduling of the class. May include Study Abroad. Study Abroad fees may apply.

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ADV 4230: Case Studies in Strategic Comm

3.00 Credits

Middle Tennessee State University

Prerequisites: ADV 3020 or permission of instructor and junior standing. Problems, decisions, and decision-making processes of advertising and strategic communication managers. Emphasis on decision making across functional areas of advertising and strategic communication processes.

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ADV 4250: Interactive Advertising Social

3.00 Credits

Middle Tennessee State University

Prerequisite: Admission to candidacy; ADV 3020. Explores advertisers’ use of social media from various theoretical perspectives and using actual cases. Focuses on building skills in various platforms.

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ADV 4970: Advertising Campaigns

3.00 Credits

Middle Tennessee State University

No course description available.

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AERO 1010: Introduction to Aerospace

3.00 Credits

Middle Tennessee State University

History of aerospace, opportunities in the field, fundamentals of flight, navigation, meteorology, and Federal Aviation Regulations. Open to all students desiring a general and practical knowledge of aviation.

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AERO 1020: Theory of Flight

3.00 Credits

Middle Tennessee State University

Basic aerodynamics with emphasis on lift, weight, thrust, and drag forces acting upon an airplane in flight. Five-hour flight demonstration required at student expense. Fee required.

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AERO 1230: Aviation Laws and Regulations

3.00 Credits

Middle Tennessee State University

Those portions of Titles 14 and 49 of the U.S. Code of Federal Regulations concerning airman certification and aircraft operations.

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AERO 1340: Intro to Aerospace Maintenance

3.00 Credits

Middle Tennessee State University

Organization and operation of aircraft maintenance activities. Federal regulations and aviation maintenance law. Maintenance management function in practical settings.

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